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This book provides proper direction in doing research especially towards the understanding of research objectives, research question, and research hypotheses. The book also guides in research methodology such as the methods of designing a questionnaire, methods of sampling, methods of data analysis. The data analysis covers data mining, descriptive analysis, factor analysis, and reliability analysis. Besides this, the book assesses the normality distribution of data since this is crucial in determining the types of statistical analysis to be employed. More importantly, the book offers a guide in analyzing the correctional effects, causal effects, mediator effects, and also moderator effects among variables in a model.