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PREFACE Quantitative Business Research has become a necessary way of life for every firm that wishes to survive and grow in this dynamic world. This dynamic business environment is exposed to many opportunities and threat which needs to be audited promptly. As such business research instruments can be enormously useful to capitalize the variation in the business atmosphere. Quantitative Research Methods, a reference book for undergraduates and postgraduates mainly specializing in the area of economics, finance, banking and other business management areas. Each chapter is provided with detail facts, elaborations, examples which serves as a guide for students and also researchers to practice answering research methodology-based questions to enhance their understanding on research methods. This book is unique in many different ways. Every chapter starts with multiple choice questions and followed by structural questions. Amidst our research and consultation, preparing this inaugural edition of research methods, has been a new experience for us. To further assist our undergraduates, postgraduates and researchers, this reference book is further believed to provide better understand and sharpen research skills. In the intention to continuously improve the content and presentation of this book, we would appreciate if the readers, mainly our lectures to give constructive comments through [email protected].

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